Informatica (NYSE:INFA), a Redwood City, Calif.-based enterprise cloud data management leader, today announced enhancements to its Global Channel Partner Program designed to improve partner profitability, advance certifications, and provide more options for growth.
Companies around the world are driving cloud modernization, accelerating analytics and AI projects, and looking to boost the value of their data while keeping on-track with changing privacy regulations.
Informatica is announcing three key initiatives to bolster partner momentum and to enable partners to better sell, support and deliver successful cloud modernizations to our joint customers:
First, following a successful pilot with Platinum Partners, Informatica is rolling out a generous back-end incentive opportunity to Gold and Platinum partners, across all badges.
Under this program, partners now are eligible to be rewarded a percentage of licensing revenue for sourcing a booking, regardless of whether the partner goes on to close the sale or deliver the services. Incentives are paid quarterly, reducing the incentive payment cycle from two years to just 90 days.
Secondly, since its launch in September 2020, more than 17,000 people have completed the Foundations course, a testament to the acceleration of customers’ cloud transformation initiatives across industries.
Lastly, Informatica Channel Rewards is a new initiative that aims to recognize and reward the individuals in Informatica’s global partners’ teams for their contribution to our shared success.
Individuals will be rewarded with points for prospecting, driving PoCs and adoption, amongst other activities. These points can be spent in the Informatica Channel Rewards portal on items of their choice.
INFA shares eked up 2.5 cents to $20.32.
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